MAMAK檔
MAMAK檔源自馬來西亞的飲食風格與料理,以「路邊攤」物美價廉的價格策略,提供南洋料理新選擇,建構「吃食」中人與人、食物及時空的聚匯,返回吃東西單純的分享及享受;視覺取馬來西亞國旗中芒星、彎月為元素,以鮮豔明亮的黃、藍為主色系,在品牌運用上展現高注目度;空間規劃把車水馬龍的街景搬進室內,運用街燈、路牌、掛畫、牆面輸出等裝置,及粗獷的餐桌椅,傳達品牌的熱情風格,以及純正南洋血統的經典料理。
MAMAK
MAMAK originates from the eating habitsand cuisine inMalaysia.It adopts the price strategy of sidewalk snack booth which is delicious but cheap and provides new choices from the South Asiancuisine, Establishing the convergence of people, food, time and space  of food,Tracingback to the purely sharing and enjoyment of eating;The pentagram and crescent on the Malaysia flag are the mainelements,The bright yellow and blue are the main colors, andall these traits makethe  brand  high-attentioned.The well space planning makes the restaurant looks like a real streetscape.
We  use street lamp, guideboard, paintings, wall output and other devices as well as rugged dining tables and chairs to covey the enthusiastic style of the brand and the classic cuisines with pure descent of the south Asia..
Client _ MAMAK檔
Brand Design Copyright _ SUMMER CODE
Art Director _ Frye Young
Designer _  Frye Young
Interior Design _  Ren Hao Hsieh
MAMAK檔
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Owner

MAMAK檔

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